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Are your sales pages converting as well as you’d like? Does your sales copy grab your readers’ attention and compel them to read further? Or do your words struggle to make a point, ramble on and miss the target. If your sales pages are finding few if any buyers, maybe you need to use more power words.

Power words capture your readers’ attention, motivate them into action, bring them to the buying table with money in hand, and make them anxious to click on your links and purchase your products.

So, what are power words? They are words that do something, activate your imagination, bring your product to life, and set people in motion. They elicit a strong emotional response from your readers. They are carefully selected words that encourage a reader to continue through your entire copy and compel them to take action rather than clicking away and leaving your page.

Power words should be used throughout your sales page beginning with the title and continuing throughout the entire document. Your title should use power words that create a positive impact and entice your visitor to read on. In the body of your sales copy, use power words liberally to encourage your visitor to read the rest of your copy.

Words like Fantastic, Powerful, and Secret are power words that will cause your readers to want to read on for more information. They cause your reader to assume that they are about to see something that is really great. This process takes place at the subconscious level and is extremely effective at converting lookers into buyers. Other power words are:

Amazing
Discover
Easy
Exclusive
Extraordinary
Fast
FREE
Guarantee
Incredible
Outstanding
Proven

When we hear words like ‘Secret’ our minds immediately want to know the details. It is how our brains function. Everyone wants to be among that small circle of people who are privy to that secret information. Using the word secret in your sales copy engages your readers until the very end.

However, when selecting power words for your sales copy, be choosy and don’t overdo it. The over use of power words can be a turnoff and come across as being too good to be true.

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Article Source: http://EzineArticles.com/?expert=Jo_Mark

posted by Deron Dohanich \\ tags: words that sell and make money

The Web Publishers’ Code of Conduct was created by Commission Junction/Be Free and Performics in December 2002 (and updated in February 2003 and July 2004) to help protect affiliates against badware.

The Code of Conduct is intended to protect affiliates against the redirection of their affiliate links, and the system seems to be working. But there is one aspect of the new standards that you might not know about.

If you redirect your affiliate links through META tags, .htaccess, or any other method, you will need to add a parameter to your links, so that the various adware applications will know not to pop up and take over your link.

All you will have to do is add &afsrc=1 to the end of your affiliate links from Be Free, CJ, or Performics.

According to the Code of Conduct, “This ‘afsrc’ parameter option is provided to address the case where affiliates modify or mask the links provided to them from the affiliate service providers and it becomes impossible to determine that they are affiliate links based on their appearance.”

For example, the a typical affiliate link might look like this:

http://www.mysite.com/redirect?offerid=12345

If we were going to redirect this link, we would add the parameter from the Code of Conduct, and the result would be:

http://www.mysite.com/redirect?offerid=12345&afsrc=1

http://www.affiliatetip.com Article Source: http://EzineArticles.com/?expert=Shawn_Collins

posted by Deron Dohanich \\ tags: affiliate tip