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Are your sales pages converting as well as you’d like? Does your sales copy grab your readers’ attention and compel them to read further? Or do your words struggle to make a point, ramble on and miss the target. If your sales pages are finding few if any buyers, maybe you need to use more power words.

Power words capture your readers’ attention, motivate them into action, bring them to the buying table with money in hand, and make them anxious to click on your links and purchase your products.

So, what are power words? They are words that do something, activate your imagination, bring your product to life, and set people in motion. They elicit a strong emotional response from your readers. They are carefully selected words that encourage a reader to continue through your entire copy and compel them to take action rather than clicking away and leaving your page.

Power words should be used throughout your sales page beginning with the title and continuing throughout the entire document. Your title should use power words that create a positive impact and entice your visitor to read on. In the body of your sales copy, use power words liberally to encourage your visitor to read the rest of your copy.

Words like Fantastic, Powerful, and Secret are power words that will cause your readers to want to read on for more information. They cause your reader to assume that they are about to see something that is really great. This process takes place at the subconscious level and is extremely effective at converting lookers into buyers. Other power words are:

Amazing
Discover
Easy
Exclusive
Extraordinary
Fast
FREE
Guarantee
Incredible
Outstanding
Proven

When we hear words like ‘Secret’ our minds immediately want to know the details. It is how our brains function. Everyone wants to be among that small circle of people who are privy to that secret information. Using the word secret in your sales copy engages your readers until the very end.

However, when selecting power words for your sales copy, be choosy and don’t overdo it. The over use of power words can be a turnoff and come across as being too good to be true.

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posted by Deron Dohanich \\ tags: words that sell and make money

Affiliate programs are an excellent way start making money online. Affiliate programs offer many advantages for the new online business. You can begin making money without taking the time to develop your own product, you don’t have to worry about creating a sales page or concern yourself with accepting credit cards or delivering a product. All of these details are taken care of by the merchant.

But before you jump aboard the first affiliate ship you see, do some research. There are two basic types of affiliate programs: standard and residual programs. Most standard programs give you a one-time payment. Each time you make a sale, you receive a payment. No sale, no payment; it is a simple and straight forward arrangement.

Residual programs however, work a little differently. Most residual plans collect payments from customers on an ongoing basis, usually monthly. Examples of this are: monthly web hosting plans and autoresponder payments.

As with standard affiliate products, you collect a payment each time you make a sale for one of these products. The initial payment you receive from the sale is substantially lower than payments on standard affiliate products. However, in addition to your initial payment, you will get an additional commission each time your customer makes a monthly payment for that service or product. And you will continue to receive these payments for as long as that customer remains with the company.

This is the value of residual programs. You can collects payments for years to come. So, if you are looking to add affiliate programs as part of your business plan, consider adding both standard as well as residual programs. By diversifying in this way, you can generate substantial current income and build up a very nice residual income stream.

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posted by Deron Dohanich \\ tags: Income Stream

Generating profits is the reason you start an online business. Unfortunately, about 80% of these business owners make no money at all. And only 10% make massive profits. If you are stuck in that bottom 80 %, try some of these tactics below to start making money.

There are only three rules you need to follow to make money online. They are: Market, Market, and Market some more. If you are not earning any income, it is probably because you are not marketing your business effectively. If you want to make massive profits, you must market your business every day.

1. Article marketing is a very effective method to bring traffic to your website. Those who are the most successful at this tend to write the most articles. To maximize your potential, you should try to write at least one article per day. Make sure that every article contains an author’s resource box with 2 or 3 links to your site, squeeze page, or affiliate products that you are promoting.

2. Advertising can bring in a tidy some of money each month. Although Adsense is the easiest program to install and administer, use other advertising as well to maximize your profit potential. Place ads for affiliate products adjacent to the main content of your web page. This placement will give you the most bang for your buck.

3. Make sure that the products and ads shown on your site are targeted to your site’s niche. If your site is about bird watching, you will sell very few foreign exchange trading programs, but bird feeders will probably sell very well.

4. Until you are making over $1000 per month, reinvest half of your monthly profits into outside advertising. This ensures that you will continue to make more and more money each month.

5. Keep track of your expenses. Make sure you are spending your money effectively. By using your money wisely, you can increase your profits substantially.

6. Track everything. Make it a priority to know where your traffic is coming from and focus more of you efforts in those areas. If ads from a particular ezine are doing well for you, place a larger ad in that publication next month. By careful tracking you can consistently generate more and more profits.

7. Spend time in forums that are related to your niche. Post often with good meaningful information. Develop a signature file that touts your website or squeeze page. To maximize your success using this technique, make at least 8 posts per day for every forum you belong to.

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By Jo Mark

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posted by Deron Dohanich \\ tags: profit tactics

According to a report from MarketSherpa, affiliate sales in 2006 amounted to 6.5 billion dollars. That’s Billion with a B. This is a phenomenal amount of money. Are you getting your share of affiliate profits?

The hottest sectors were adult, gambling, and retail. Areas that are expected to do well in the future are: cell phones, finance, travel, entertainment, and Internet related services. If you have not been able to make money using affiliate programs in the past, there may be an opportunity here for you.

You might start out by doing some research on affiliate programs in these hot areas. This works best if the product can be related to the content on your site or blog. Find two or three products in each area. Then look at each of the sales pages. Are they compelling? Do they make you want to buy the product? If you answer “no” to either of these questions, you should continue your search and look for other products.

Once you have found what you consider the best product in each category, develop at least two attractive ads for each product. Include a tracking string with each link so that you can determine which ad performs the best. Place these ads in various places through your site.

Keep records as to how each ad is doing. This is a key component to any ad campaign. Eliminate the worst performing ads and replace them with new ads. Again, make sure you include the tracking information. Continue this process until you can no longer see improvements in your ads.

Of course, this technique only works if you have traffic coming to your site. If you are just starting out and not getting much traffic, use a variety of traffic generation methods to bring in visitors. By using products in the strongest niches, you should begin to get your share of affiliate profits.

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By: Jo Mark

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posted by Deron Dohanich \\ tags: affiliate profits