Up until yesterday, I was seriously contemplating quitting affiliate marketing, after two long years of hard work with really little to show for it except for a few websites, blogs, too many articles, and failed advertising campaigns. This was untill I received a link to an interview from Mark Daoust of AffiliateKB with Steven Holdaway, which got my blood boiling again.
I had never heard of Steven Holdaway before, and yet this guy was pulling in over $120,000/mo from clickbank using Adwords, and to top it all he is a Google Qualified Advertising Professional. That’s over a million a year! After reading his article and his ebook, I suddenly I knew I couldn’t quit.
I discovered where I went wrong. For instance, as I had picked a winner and had made over $1100. in a few days for an ad spend of about $20 (after refunds), I lost a bundle on other campaigns I was running at the same time. NEVER DO THIS!
Here are is just an example of the tips Google Money Pro contains.
Beginner Tips: Want to know one of the biggest mistakes beginners make which costs them all of their profit? It’s so easy to avoid, but almost every beginner has trouble with this…
The problem is that most beginners don’t know when to stop advertising for an unsuccessful website. We all know that finding a profitable website can be a bit difficult, especially if you are new to Internet marketing (don’t worry, he gives advice on how to find a profitable website in Google Money Pro). But holding on to an unprofitable website can cost you all of your profit, which was one of my big mistakes.
Here’s how to avoid this. If your advertising fees for one product exceed 90% of the commission you make per sale, stop advertising for that website and begin to advertise for another website with a similar product (this way you don’t have to find more keywords and make another text advertisement). All you’re doing is really changing the destination URL.
Here’s an example: If you are selling Product X, and you receive $10 in commission for each sale, stop advertising for Product X when your advertising fee’s reach $9. Why 90%, thats 10% profit? Unfortunately, all website sales are not final so you have to factor in refunds.
Bottom line: Don’t become attached to the website you’re advertising. If it costs you $9 in advertising to receive $10 in commission, look for another product. This was another of my big mistakes.
Have you ever wondered how someone’s text advertisement contained a trademarked or banned term that Google AdWords won’t let you use, even after you request an exception? Or have you ever tried to use a word or phrase in your text advertisement, but Google won’t let you use it?
You can do this by using an advertising technique called “Dynamic Keyword Insertion”. Basically this technique allows you to insert part of the search query text into your advertisement. This doesn’t just benefit you by using banned terms. This technique can also greatly increase your CTR.
There isn’t much information about this on the web, and it can be a bit confusing. Don’t worry though, because Google Money Pro contains a very detailed example of how to take advantage of Dynamic Keyword Insertion.
Is there anything bad about Steven Holdaway’s Google Money Pro? For one thing, don’t think you’ll be pulling $120,000 a month the moment you read this. There are only about 600 certified google advertising professionals in the world, and it took Steven about 6 years to get that good. However, if you plan on making a living as an internet marketer, you’d be a fool not to be equipped with his google adwords knowledge. You might as well commit adwords suicide.
From one marketer to another, and I keep preaching this on one of my websites, you cannot make any money online unless you have an advertising budget, and Google Adwords is the cheapest way if you know what you’re doing. Co-reg will drain you unless you have one hell of a line of credit.
If you ever want to make it big online, get Steven’s Adwords Guide, you won’t regret it. Think of it this way. Do you want to lose $100s if not $1000s in Google advertising, before investing less than $100? It’s funny how we always end up losing plenty just to save a few bucks, rather than getting the knowledge we need to make plenty!
“Go to Google Money Pro now to learn more”
About the Author
Jon G. Michel is author and webmaster of many sites including www.jon-michel.com, an internet marketing information based site.
